Vanity Fair
New Establishment Summit

In the first of a yearly event, the Vanity Fair New Establishment Summit was premiering in San Francisco and I was enlisted to establish the overall art direction and design.

The conference brings together some of the biggest names in entertainment and technology (Jony Ives, Shane Smith, Jack Dorsey etc) which inspired the use of bold typography and patterns. In addition to mapping out designs across multiple checkpoints, I developed a design toolkit used for signage, way-finding systems and printed materials throughout the event.

Client: Vannity Fair
ROLE: Art Director, Designer